Why your company should have a mobile app

The average UK adult now spends around 2 hours 29 minutes a day on smart devices, with 85% of that time being spent using Apps. This is making it a great business opportunity for companies of all industries to start creating Apps, helping them promote their business. With improved technology it is now a lot easier to make a mobile app that can do a variety of things to help improve your customers experience. In this blog we discuss why your company should have a mobile app. Continue reading “Why your company should have a mobile app”

SEO: For Beginners

SEO is an important part of business nowadays, as it can help your business appear higher on related search engine results and give your business more of a chance to be noticed by potential customers. However, SEO is a new and complicated phenomenon and some businesses don’t know how to optimise their SEO to help the success of their company. Below are some basic SEO tips to get your company started. Continue reading “SEO: For Beginners”

What is influencer marketing and how your company can utilise it

Before social media and the widespread use of the internet, celebrities were our influencers, seen on adverts and billboards showcasing certain products and services. For a lot of companies hiring these celebrities was not possible and it was very costly and unrealistic. Now that social media has become huge, there are now online influencers that found their following through certain social media accounts, blogs or YouTube. Marketers have now begun to see the power of these influencers and seen the benefits of hiring them to advertise their products and services. There are many different ways you can use these influencers in your marketing campaigns, that have different benefits and can work for different budgets. Continue reading “What is influencer marketing and how your company can utilise it”

How to build a strong online presence

It is now more important than ever to as a company have an online presence. Not being online can have detrimental effects for your company as a lot more people are turning to the internet to purchase goods and services, look into what businesses to use and for entertainment purposes. Having a strong online presence could benefit your business in so many ways and ensure the success of your company. In this article we look at how you can increase your online presence to help get your brand recognised and improve your ROI. Continue reading “How to build a strong online presence”